Unlock Business Growth with Milo WhatsApp API
Reach, engage, and support your customers at scale. Milo’s WhatsApp Business API empowers you to automate conversations, send notifications, and deliver world-class service.
4.9/5 on G2|
Meta Business Partner
Trusted by Leading Brands
What is WhatsApp Business API
And why do you need it?
Milo WhatsApp Business API unlocks the full power of WhatsApp for brands.
Unlike the standard WhatsApp Business app, the API version allows for automation, integration with your existing business systems, and the ability to handle high-volume messaging efficiently.
What can Milo help you with?
SupportLet AI handle common queries instantly, while your team focuses on complex issues. Combine automation with the human touch to reduce ticket volumes and support costs by up to 50%.
Book a free trial
SalesYour sales reps can keep the personal touch & broadcast at scale. Managers get full visibility across multiple rep numbers through Milo’s Team Inbox.
Book a free trial
MarketingUse chatbots and automation to engage customers at scale. Share product catalogs, recover abandoned carts, and turn every interaction into a personalized WhatsApp conversation.
Book a free trialHow is WhatsApp Business API Different?
WhatsApp Business API by  | WhatsApp Business App | |
|---|---|---|
| Who it’s for | Medium-to-large brands with high ticket & lead volumes | Solo owners & small teams that chat manually |
| Setup | Verify your number once, then connect the API to the Milo dashboard or your own backend | Install the free mobile/desktop app and verify your number |
| Devices / Agents | Unlimited agents, work on unlimited devices | Up to 5 linked devices, but one phone remains the “primary” |
| Message volume | Built for bulk sends and handles large volumes | 1-to-1 chats and broadcast lists capped at 256 contacts each |
| Automation | End-to-end automation, chatbots, WhatsApp flows, catalogues, integrations | Quick-replies & labels only |
| Automation | End-to-end automation, chatbots, WhatsApp flows, catalogues, integrations | Quick-replies & labels only |
| Integrations | Plug-and-play with CRM, analytics, payment links, ticketing, and more | None (manual copy-paste into other tools) |
| Compliance & Templates | Official BSP connection: template pre-approval, quality scoring, opt-in management | Follows WhatsApp policies; template approval happens inside the app |
| Pricing model | Meta’s conversation-based fees; pay only for what you use | Free (data charges only) |
| Analytics & Reporting | Granular dashboards, funnel analytics, messaging insights, agent SLAs, exportable data | Basic message counts and read receipts |
| Reliability & Scale | Cloud-hosted backbone with SLAs, fail-over, and dedicated support | Depends on the phone’s battery and network |
Everything You Need for WhatsApp Engagement
Bulk Messaging
Send personalized updates, offers, and alerts to thousands of customers instantly with Milo’s broadcast tools.
No-Code Chatbot
Automate conversations and support with Milo’s intuitive, code-free chatbot builder.
Unified Team Inbox
Collaborate with your team and manage all WhatsApp conversations from a single, shared inbox.
Seamless Integrations
Connect Milo with your favorite tools like Shopify, HubSpot, Zoho, and more for a streamlined workflow.
AI-Powered Agent
Enhance customer experience with Milo’s smart AI agent, available 24/7 to answer queries and drive sales.
Advanced Analytics
Track engagement, monitor performance, and optimize your WhatsApp strategy with real-time insights.
Solutions for Every Industry
E-commerce
Recover abandoned carts, send order updates, and provide instant support to boost conversions.
Education
Share announcements, reminders, and resources with students and parents in real time.
Healthcare
Automate appointment reminders, share health tips, and answer patient queries securely.
Sales & Marketing
Run targeted campaigns, capture leads, and nurture prospects with personalized WhatsApp messages.
Customer Support
Resolve issues faster and delight customers with instant, multi-agent support on WhatsApp.
Connect Milo with Your Favorite Tools
AI that fits your needs.
Pricing that makes sense.
Scalable plans, no hidden fees — just seamless automation at the right price.
Free
Free
Essentials
$29
USD/month
Business
$99
USD/month
- Messages per Month: 90000
- AI Agent: 15
- Lead Capture Forms
- Train with Unlimited URLs
- Integrate external APIs
- Integrations
- API Access
- Voice call on phone
- Automatic Re engagement
- Upload CSVs to Train
- Connect with your Data and Train
Free
Free
Essentials
$299
USD/month
Business
$999
USD/month
- Messages per Month: 90000
- AI Agent: 15
- Lead Capture Forms
- Train with Unlimited URLs
- Integrate external APIs
- Integrations
- API Access
- Voice call on phone
- Automatic Re engagement
- Upload CSVs to Train
- Connect with your Data and Train
Prices exclude any applicable taxes.
Have custom needs? Let's explore how we can tailor
Milo to empower your business.
Get attractive discounts for over 1 million messages per month.
Frequently asked questions!
- How does Milo AI help my e-commerce store?
Milo AI provides 24/7 customer support, handles pre-purchase questions, manages post-purchase support, sends personalized messages, and helps recover abandoned carts. It's designed to boost sales and improve customer satisfaction while reducing your workload.
- Do I need technical knowledge to set up Milo?
No technical knowledge is required. Milo is designed for easy setup with popular e-commerce platforms like Shopify and WooCommerce. Our support team will guide you through the entire setup process to ensure smooth integration.
- How long does it take to see results?
Most customers see immediate improvements in customer response times and engagement. For sales metrics, many businesses report significant improvements within the first month, with some seeing up to 30% increase in customer engagement and 25% boost in sales.
- What languages does Milo support?
Milo supports multiple languages and can automatically detect and respond in your customer's preferred language, making it perfect for international e-commerce businesses looking to expand their reach.
- How does pricing work?
We offer flexible plans based on conversation volume, starting with our Starter plan for growing stores and scaling up to our Growth plan for larger operations. All plans come with a 7-day free trial, no credit card required.
- Is my data secure with Milo?
Yes, we take data security seriously. Milo uses enterprise-grade encryption and complies with major data protection regulations. Your customer data is always protected and never shared with third parties.
- What kind of support do you offer?
We provide comprehensive support including setup assistance, ongoing optimization, and dedicated account management for Growth plan customers. Our team is available to help you maximize the value of your Milo implementation.
- Can I customize Milo's responses?
Yes, Milo is fully customizable. You can tailor the AI's responses, knowledge base, and conversation flow to match your brand voice and business goals. The Growth plan offers even more advanced customization options.